Steffens Insurance Group

Project Type

Logo, Branding Guidelines, Print Design

Steffens Insurance Group is an independent insurance agency that provides custom-tailored insurance and financial planning services.  With a storied history kept in mind, Steffens Insurance Group needed a new brand look to propel them into the future.

While of course there is an objective to accomplish with any design project we undertake, it was very important to keep the storied legacy and reputation of Steffens Insurance Group in mind when designing a new brand and logo.  Working hand-in-hand with the team at Steffens Insurance Group, Trinamic Digital Solutions worked through creative concepts and drafts to provide a logo that pays homage to their history, acknowledges their present and looks to the future.  Even more, there are clearly defined brand guidelines documented for Steffens Insurance group to share into the future.  This improves brand recognition by guaranteeing consistent logo use either internally or for any Steffens Insurance Group partners.